The Fundamentals: How We Think

We embrace the following fundamentals in how we think about giving and impact investing:


  • Unique resources are different for each of us and can influence how we can make our maximum contribution

  • Prioritisation is essential as problems are big and our resources are limited, and can only be spent once

  • Reason & evidence are key to informing our decisions to optimise the expected value of our actions

  • Additionality drives us to select opportunities that wouldn’t happen anyway without our support

  • Efficient impact investing (i.e. good processes) prevents wasting resources, so we don’t undermine our potential impact


Read more for the Frameworks and Tools you can use >>